Football entertainment centre heads to Hengqin

Hong Kong listed company Lai Fung Holdings Limited and eSun Holdings Limited have entered into a licence agreement with Real Madrid Club de Fútbol to develop and operate an entertainment centre in Phase II of the Novotown project in Hengqin, Zhuhai.
According to a filing posted by the company with the Hong Kong Stock Exchange, Lai Fung is currently negotiating with the Hengqin Government regarding the land concession as well as the progress of the Phase II development of Novotown.
The entertainment centre will occupy an area of approximately 12,000 square metres, providing different interactive football related experiences, food and beverage as well as retail stores.
‘The Board of Lai Fung believes that the innovative football-themed experiences that will be featured in the [entertainment centre] will broaden the entertainment horizon in Novotown and Hengqin,’ the filing reads.
Lai Fung is a member of the Lai Sun Group and is the property development and investment arm of Lai Sun in Mainland China.
The company engages mainly in the investment and development of serviced apartments, residential, office and commercial properties and development and operation of and investment in cultural, leisure, entertainment and related facilities on the Mainland.
eSun is the holding company of Lai Fung, in which eSun will have no direct or indirect investment or any participation in the construction and operation of the football entertainment centre in Hengqin.