Essential Macau | Meet adorable Max Mara teddy bears

Discover a variety of exclusive pieces from the Max Mara collection

It can be so easy to fall into a wardrobe rut as temperatures drop.  However, the positive side of that is that you can fully justify snapping up a teddy coat. Plus, this season’s musthave is equal parts chic and cosy, making leaving your duvet behind on a chilly grey morning that more appealing….

The origin of the teddy coat trend goes back to the 2013 MaxMara runway. With its dropped shoulders, cosy pockets and blend of alpaca and mohair, it is the outerwear version of that cute animal we keep at the foot of the bed. With an unassuming deign, it has also proved to be that rarity: it became a retailing monster since being introduced at the 2013 fashion show.

Now, fashionistas can get this iconic teddy coat at the TEDDYMANIA pop-up store at Galaxy Macau. The pop-up is filled with charming Max Mara Teddies, seated on conveyor belts in varying sizes and in an amazingly colourful palette. Don’t miss out on the exclusive photo opportunity with the giant Max The Teddy  the highpoint of the factory!

Even more exciting, an array of exclusive items can be found at the pop-up. One of the highlights is a gold version from SS2020 Resort Collection, made of glittering lurex. Coupled with the one-of-a-kind process developed by Max Mara, this mixed metal yarn is not only soft and light, but also dazzles under the spotlight, which gives an extra glamorous touch.

Other Macau limitededition items at the pop-up also include two fall/winter styles of Teddy Bear icon coats, in cashmere classic beige as well as lurex black. In a sumptuous cashmere silk blend, the classic beige statement coat has an unrivalled texture, while its double-breasted fastening design provides a timeless appeal. The black lurex version elevates one’s ultimate evening look with understated elegance and effortless chic.

Moreover, the pop-up introduces a large range of teddy bear accessories, including teddy bear scarves, gloves, earmuffs, belt bags and keychains.