The five-day Labour Day holiday period has ended with a total of 136,647 visitor arrivals, an 18 per cent drop from the same period last year but higher than prior estimates.
Between April 30 and May 4, an average of 27,329 visitor arrivals were seen in the SAR, higher than the 25,000 average previously estimated by Macao Government Tourism Office (MGTO) Director Maria Helena de Senna Fernandes.
Throughout the 2021 five-day Labor Day Holidays, Macau welcomed 167,000 visitors, with an average daily rate of 33,000 visitor arrivals.
However, in 2019 before the pandemic outbreak, a total of 531,000 visitor arrivals – a 132,750 daily average – were reported during what was then a four-day break.
Tourism authorities indicated that 41,584 tourists visited Macau on the first day of the Labour Day holiday period on April 30, the highest single-day number of visitors reported so far this year.
Travellers entering from Guangdong are now required to present a COVID test up to 72 hours prior to entry, as opposed to the 48 hours since April 20, and 24 hours earlier in April and March.
In order to attract more mainland tourists, the MGTO rolled out a variety of promotional initiatives via various platforms such as WeChat, Weibo, Xiaohongshu, Douyin, different travel influencers and Mainland news websites.
Via these e-commerce platforms tourism authorities handed out a series of travel, hotel and air-ticket special offers are launched to attract visitors, stimulate rises in tourism expenditure and extend visitors’ length of stay in the SAR.
The ‘Light up Macao Drone Gala 2022’ a drone show involving 880 drones was also repeated this year on May 3, 4, 7 and 8.
